Privacy Policy
Effective Date: 04/01/2026

1. Introduction
Welcome to New York barbershop. We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your information when you visit our website and use our services.

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2. Data Removal & Communication Preferences

California residents have the right to request access to or deletion of their personal information.

You have the right to request removal of your personal information or manage your communication preferences at any time.

To submit a request, please use the data removal form available on this page. You can find the form at the bottom of this page.

When you submit a request, we use the information provided (such as your name, email, and phone number) solely to locate your records and process your request.

To stop receiving SMS messages, you may reply “STOP” to any message at any time.

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3. Information We Collect

We may collect the following types of information:

a. Personal Information
– Name
– Phone number
– Email address
– Appointment details

b. Automatically Collected Information
– IP address
– Browser type
– Device information
– Pages visited and interactions

c. Tracking and Data Collection Technologies

We use tracking technologies, including browser-based and server-side tracking, to understand user behavior and improve our services.

This may include:
– Page views, scrolling behavior, and time spent on pages
– Event tracking related to appointment bookings
– Data collected through tools such as Google Tag Manager

In some cases, we may receive information from our embedded booking system and related integrations to track appointment activity.

This information may include:
– Name
– Email address
– Phone number
– Appointment details
– Transaction values (e.g., service price or booking amount)

This data may be associated with booking events and used for analytics, attribution, and advertising performance measurement.

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4. How We Use Your Information

We do not sell your personal information to third parties.

We use your information to:
– Schedule and manage appointments
– Send appointment confirmations and reminders
– Communicate with you about your bookings
– Improve our website and services
– Run advertising and marketing campaigns (excluding SMS communications, which are used strictly for transactional purposes)

We may combine information collected from website interactions, booking systems, and marketing platforms to improve our services and advertising performance.

By providing your information, you consent to its use as described in this Privacy Policy.

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5. SMS and Email Communications

By providing your phone number during the booking process, you consent to receive appointment-related SMS messages from New York Barbershop, including:
– Appointment confirmations and reminders
– Notifications related to rescheduling or cancellations
– Messages containing links to manage your appointment or view directions

Message frequency may vary depending on your appointment activity. Message and data rates may apply.

You can opt out of SMS at any time by replying “STOP” and request assistance by replying “HELP.”
Consent to receive SMS messages is not a condition of purchase.

If you do not opt in to SMS communications, we may send transactional emails related to your appointment, including confirmations, reminders, and updates.

These emails are not promotional and are sent to ensure proper delivery of our services.

We may use third-party providers such as Twilio (SMS) and Mailjet (email) to deliver these communications.

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6. Sharing of Information

We do not sell your personal information.

We may share your information with trusted third-party service providers that help us operate our business, including:
– Scheduling platforms (e.g., Acuity Scheduling)
– Communication providers (e.g., Twilio for SMS messaging, Mailjet for email communications)
– Integration and automation tools (e.g., Zapier)
– Analytics and advertising platforms (e.g., Google Ads, Meta/Facebook)

We may share customer information such as name, email, phone number, booking activity, and transaction values with these providers to enable appointment scheduling, communication, automation, and marketing performance tracking.

These providers process data on our behalf and are not permitted to use it for their own independent purposes.

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7. Cookies and Tracking Technologies

We use cookies and similar technologies to:
– Improve website functionality
– Analyze traffic and user behavior
– Support advertising efforts

You can control cookies through your browser settings.

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8. Advertising, Attribution, and Customer Matching

We may use customer information, including names, email addresses, phone numbers, appointment data, and transaction values, to:
– Measure advertising performance
– Attribute bookings and revenue to marketing campaigns
– Create custom audiences for advertising

This may include securely uploading customer data (e.g., via CSV files or automated integrations through tools such as Zapier) to platforms such as Google and Meta (Facebook/Instagram).

Where applicable, this information is hashed or otherwise securely processed before being shared.

These platforms use the data solely to provide services such as ad targeting, retargeting, and conversion measurement.

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9. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, including providing services, complying with legal obligations, resolving disputes, and enforcing our agreements.

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10. Data Security

We take reasonable measures to protect your information, but no method of transmission over the internet is 100% secure.

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11. Your Rights

You may:
– Request access to your data
– Request correction or deletion
– Submit a data removal request using the form on this page

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12. Third-Party Links

Our website may contain links to other websites. We are not responsible for their privacy practices.

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13. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page.

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14. Contact Us

If you have questions, contact us at:
New York Barbershop
nybarbershopgardena@gmail.com
1(310)619-3198